Being in marketing, I always see the Super Bowl as a holiday. I always look forward to the commercials, but this year was totally different. The game had a devastating end, in my opinion. I didn’t see that Patriots win happening, but it’s the first Super Bowl where I actually was into the game from start to finish. They both fought until the end. I loved halftime!
I’m a big Katy Perry fan. Remember my review of Part of Me? I see her album Teenage Dream as a pop classic in my book. And of course, Missy Elliott is the best.
I was so excited to see her up there. Her music is just classic and it still sounds like the future despite being almost twenty years old.
That was a lovely surprise! I can’t really think of many Missy songs that I don’t like. The first game where I wondered what was going on with the commercials. There wasn’t much creativity at all. I was disappointed. A few of the commercials that I DID love?
1. The domestic violence commercial with the actual 911 call. It definitely got my attention. It gave me chills.
2. The Chevy 2015 Colorado commercial where it looked like the power went out. We definitely had a momentary freak out! Well done Chevy.
3. Kim Kardashian for T-Mobile. I like how the campaign was well thought out. After the commercial, the data stash continued on Twitter and kimsdatastash.com. Plus, the hashtag was sponsored through yesterday and Kim participated in a Twitter chat with T-Mobile as well. I’ve seen T-Mobile ads on Google and YouTube too. Well done.
4. Kia Sorento – the car looked so nice against that snow! Plus Pierce Brosnan. Yes.
5. BMW i3 – This was a cool ad with the flashback footage featuring Katie Couric and Bryant Gumbel 21 years ago. And who knew Katie Couric could twerk. Lol.
As always, there were some odd commercials like the Nationwide one. Very strange that one with the child being dead. Had me thinking about that movie The Sixth Sense. Super Bowl ads are supposed to be light hearted, in my opinion. That Lindsay Lohan ad was a miss in my opinion too.
And of course, I loved the Like a Girl commercial from Always! That phrase is so loaded with negative connotations. It was nice to see them put a positive spin on it. I always see my running photos post race and think that I should look more like a super star when I’m running. It’s easy to get caught up in comparing my post race photos to professionals who some how make running look effortless. It’s definitely not an effortless activity for me. But I like running and I’m glad that I started doing it a few years ago in preparation for my very first half marathon. It’s better to do it like a girl than not at all! More power to the ladies.
Me at the Disney Princess Half Marathon in 2013